Is your photo profile caught in a time warp? From outdated to outstanding for Consultants, Executives and Independent Business Owners

We all know that first impressions are often formed online, right?  So with a new business in growth mode requiring a refresh of my website and Linkedin account, the production of a profile video (using generative AI tools), and a slight hint of encouragement by my partner, I figured it was time to update that photo from ten years ago! If you’re a consultant, executive, or independent business owner, a compelling image is a necessity because it can convey a wealth of information about you.

My partner found a deal for $99 for a 1-hour session which included two outfit changes. I booked an appointment and was very happy with the results and so intrigued by the experience itself that I felt compelled to share it. I’m sure there are many of you using old pics and with all the reorganizations, reinventions and ongoing presentations happening in our careers, surely someone will benefit from this.

Johnny is a pro. He set up a studio at his residence with all kinds of backdrops, multiple lights and multiple cameras. His method involved taking a lot of photos. And when I say a lot, I mean like hundreds and perhaps over a thousand depending on how long your studio session is. I brought a change of four outfits and paid double so I could get a variety of images for multiple uses.

The hit rate is about 1%, so if you take one hundred photos, then it’s pretty much guaranteed you will get at least one that you will really like. This is because he takes multiple photos in rapid fire, having you slowly turn on a stool, look up, look down, look across, close your eyes, open your eyes, deep breaths, relax, be seated, stand up, walking. Conversation ensued during my session too and that helped put me at ease and solicit natural expressions. I was intrigued by the rustic surroundings in the studio and neighboring rooms. There was artwork, figurines, kids drawings, and an eclectic use of backdrops in the studio which included red velvet, a white sheer tapestry, solid black, solid white and even a Mexican design wall hanging. The idea is that the more variety that is shot, you’re bound to come up with something you love.

My favorite was when we went outside on a blustery day and Johnny had me stand in front of a huge fire engine, cross my arms, and smile. OK, so I’m not a fireman, but it was fun and all part of the spontaneity and creative process. I think it helped set me up for other shots as well. Anyone who works with people for photo or video shoots knows that the biggest challenge is putting someone at ease to get a natural and authentic result.
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At the end of the session, I was provided with over a thousand shots on a USB drive. After filtering through all of them, I settled on two headshots that I was very happy with. They looked like me. They had my natural, not forced, smile. I didn’t look too young and the new, but few(!), features on my face added some character. Mission accomplished? In fact, I found more than fifteen shots that I really liked and then after sharing with a few people to get their input, I settled on a few with some standing or squatting, to use for different scenarios. And besides, I figured I am more than just a headshot. Here’s my top six from the collection.

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If I haven’t convinced you to take action yet, then perhaps a few suggestions about the value of taking professional profile shots from a quick prompt on ChatGPT (with a few of my own edits) will help.
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1. Makes a first impression that is trustworthy, credible and approachable.
2. Set yourself apart with professional lighting and a good composition.

1. Convey a sense of attention to detail and a commitment to excellence by using a professional image.
2. Versatility across platforms is a requirement so whether it's LinkedIn, a website, an internal company directory, social media, or for speaking engagements, now you can have a cohesive image across various channels or mix and match with a few different shots depending on context.

Here's my new pic in action with a sampling of AI can be used for meaningful and cost effective video production career profile without any video recording required. It feels good to have a fresh set of current profile pics for professional use. 

With the photographer's permission, I am publishing and sharing this article. So go ahead and get out of the time warp and book yourself a session with Johnny at https://www.jcimages.com.​